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ASUS ProArt Display PA278QV 27” WQHD (2560 x 1440) Monitor, 100% sRGB/Rec. 709 ΔE < 2, IPS, DisplayPort HDMI DVI-D Mini DP, Calman Verified, Anti-glare, Tilt Pivot Swivel Height Adjustable, Black

High Resolution: The 27” WQHD (2560 x 1440) display provides clear, sharp images and a spacious workspace, which is ideal for detailed work like photo and video editing.
Accurate Color Representation: 100% sRGB and Rec. 709 color gamut coverage with a ΔE < 2 ensures high color accuracy, making it perfect for professional use where color fidelity is crucial.
IPS Panel: The IPS technology offers wide viewing angles, ensuring that the display looks good from various positions without color distortion.
Versatile Connectivity: Equipped with multiple input options including DisplayPort, HDMI, DVI-D, and Mini DisplayPort, providing flexibility for different devices and setups.
Calman Verified: The monitor’s color accuracy is Calman verified, adding another layer of assurance for users who require precise color performance
Ergonomic Design: Features like tilt, pivot, swivel, and height adjustments allow users to position the monitor for optimal comfort, reducing strain during long periods of use.
Anti-glare Coating: The screen's anti-glare finish reduces reflections and eye strain, making it suitable for brightly lit environments.

Price: This monitor is relatively more expensive than non-professional counterparts with similar basic specs.
Audio: Built-in speakers lack robust sound quality, which may necessitate external speakers for audio work.
Refresh Rate: Limited to 60Hz, making it less suitable for high-frame-rate gaming.
Response Time: Not optimized for fast-paced gaming scenarios, as it prioritizes color accuracy over speed.
Stand Size: The stand, while highly adjustable, might occupy more desk space than desired.
No USB-C: Lacks a USB-C port, which could limit connectivity options for newer devices without adapters.

Professional Creatives: Ideal for photographers, video editors, and graphic designers due to its 100% sRGB/Rec. 709 color accuracy and ΔE < 2 calibration.
Color Enthusiasts: Perfect for individuals who require precise color representation for various tasks.
Multi-Device Users: Offers versatile connectivity with DisplayPort, HDMI, DVI-D, and Mini DP inputs, accommodating various devices.
Ergonomics Focused Users: Provides superior ergonomic features such as tilt, pivot, swivel, and height adjustments for a customizable and comfortable viewing experience.
Anti-Glare Seekers: Suitable for users working in brightly lit environments or near windows due to its anti-glare screen.

Casual Users: If you only need a monitor for basic tasks like web browsing, watching videos, and occasional office work, the high-end features of this ProArt display might be overkill.
Gamers: While the monitor has great color accuracy and a high resolution, it lacks gaming-specific features like high refresh rates and adaptive sync technology, which are essential for a better gaming experience.
Budget-Conscious Buyers: This product is priced for its professional-grade features. If your budget is tight, there are more affordable monitors available that may meet your needs.
Limited Space: Given its 27-inch size and versatile stand, it might not be ideal for smaller workspaces. You may prefer a more compact or smaller monitor.
Non-Creative Professionals: If your work doesn't involve graphic design, video editing, or color-critical tasks, the advanced color accuracy and professional calibration features won’t be necessary.